{"id":131364,"date":"2023-04-24T16:09:14","date_gmt":"2023-04-24T15:09:14","guid":{"rendered":"https:\/\/centmagazine.co.uk\/?p=131364"},"modified":"2023-04-24T16:13:52","modified_gmt":"2023-04-24T15:13:52","slug":"milanese-alphabet","status":"publish","type":"post","link":"https:\/\/staging.centmagazine.co.uk\/?p=131364","title":{"rendered":"Milanese Alphabet"},"content":{"rendered":"\n<p class=\"has-text-align-right has-secondary-color has-text-color wp-block-paragraph\">So the most famous Design fair in the world has just finished, Salone Del Mobile in Milan Italy.  A return to the spring dates for the first time after the few years of covid destruction.  The team designed new posters, especially for this season.; after all the visual is the core of all elements of great design. Find out more here in  <em>Milanese Alphabet  <\/em><\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color wp-block-paragraph\">The new design alphabet, reinvented by the Leftloft studio and reinterpreted by Gio Pastori, consists of<strong>&nbsp;<\/strong>twenty-six brightly coloured posters,&nbsp;one for each letter of the alphabet, each featuring an&nbsp;archetypally-shaped furnishing piece, narrating the Salone and the objects around which the international design system evolved. <\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color wp-block-paragraph\">A Munari-style ABC, composed of absolute forms and brought alive by the use of light and pure, intense shades, responding to the question \u201c<em><strong>Do you speak design?<\/strong><\/em>\u201d <\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/i0.wp.com\/staging.centmagazine.co.uk\/wp-content\/uploads\/2023\/04\/SMM_23_adv-SALONE_1080x1920.jpg?ssl=1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"550\" height=\"978\" src=\"https:\/\/i0.wp.com\/staging.centmagazine.co.uk\/wp-content\/uploads\/2023\/04\/SMM_23_adv-SALONE_1080x1920.jpg?resize=550%2C978&#038;ssl=1\" alt=\"\" class=\"wp-image-131365\" srcset=\"https:\/\/i0.wp.com\/staging.centmagazine.co.uk\/wp-content\/uploads\/2023\/04\/SMM_23_adv-SALONE_1080x1920.jpg?w=550&amp;ssl=1 550w, https:\/\/i0.wp.com\/staging.centmagazine.co.uk\/wp-content\/uploads\/2023\/04\/SMM_23_adv-SALONE_1080x1920.jpg?resize=169%2C300&amp;ssl=1 169w\" sizes=\"auto, (max-width: 550px) 100vw, 550px\" \/><\/a><\/figure>\n\n\n\n<p class=\"has-secondary-color has-text-color wp-block-paragraph\">A is for armchair, B is for bookcase, C is for chair, D is for Desk, G is for Gazebo, L is for Lamp, O is for Outdoor, P is for Pouf, T is for Table.<\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color wp-block-paragraph\"> \u201cM\u201d and \u201cS\u201d dovetail naturally with the Mirror and Sofa icons. Until now, that is. In two entirely new, vibrant and joyous posters, these monograms take on new attributes. <\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color wp-block-paragraph\">In April,<strong>&nbsp;<\/strong>\u201cM\u201d can only mean the design city par excellence, Milan, while \u201cS,\u201d obviously, stands for Salone, the Italian headword that is synonymous with design the world over. <\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color wp-block-paragraph\">The&nbsp;accompanying visuals narrate an extraordinarily brightly coloured, happy city, giving off a sense of joie de vivre&nbsp;built on travel, stimulation and inspiration, in which&nbsp;iconic design objects feel at home and jostle to invent a new skyline&nbsp;that seems to explode with energy, forms, geometries and buzz.&nbsp;<\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color wp-block-paragraph\">The extensive fair that ran from the 18th to the 23rd of April this year was immense and unbelievingly rewarding and .Cent over the next few days will bring reports directly from the fair and from around the city on new exciting talents and established brands with new ideas.<\/p>\n\n\n\n<p class=\"has-text-align-right has-secondary-color has-text-color wp-block-paragraph\">Find out more about the fair <a href=\"https:\/\/www.salonemilano.it\/en\" target=\"_blank\" rel=\"noreferrer noopener\">Here at Salone del Mobile<\/a><\/p>\n\n\n\n<p class=\"has-text-align-right has-secondary-color has-text-color wp-block-paragraph\">If you enjoyed reading <em>Milanese Alphabe<\/em>t, why not read <em><a href=\"https:\/\/staging.centmagazine.co.uk\/the-golden-age-of-harlem\/\" target=\"_blank\" rel=\"noreferrer noopener\">The Golden Age of Harlem Here<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>So the most famous Design fair in the world has just finished, Salone Del Mobile in Milan Italy. A return&#8230;<\/p>\n","protected":false},"author":1,"featured_media":131366,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[1],"tags":[],"features_issues":[],"featured_themes":[16136],"ppma_author":[16671],"class_list":["post-131364","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-100-percent-design","featured_themes-elemental"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Milanese Alphabet | Cent Magazine Milanese Alphabet<\/title>\n<meta name=\"description\" content=\"Milanese Alphabet explores the newly designed posters for Salone Del Mobile Milan this season. 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