{"id":147287,"date":"2024-03-15T13:02:06","date_gmt":"2024-03-15T12:02:06","guid":{"rendered":"https:\/\/centmagazine.co.uk\/?p=147287"},"modified":"2024-03-15T13:02:09","modified_gmt":"2024-03-15T12:02:09","slug":"is-custom-skincare-the-future-of-the-beauty-industry","status":"publish","type":"post","link":"https:\/\/staging.centmagazine.co.uk\/?p=147287","title":{"rendered":"Is Custom Skincare the Future of the Beauty Industry?"},"content":{"rendered":"\n<p class=\"has-text-align-right has-secondary-color has-text-color has-link-color wp-elements-9e7a9228a121f4390212af1578d84dd7 wp-block-paragraph\">Everything can be customized in this day and age. From high-end sneakers to T-shirts with your dog&#8217;s face on it, people want products that feel as though they were made just for them. When we think of customized products, most of our minds don\u2019t go to skincare\u2026but it should. Find out more in <em>Is Custom Skincare the Future of the Beauty Industry?<\/em><\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-7b37bf58c27c7b56d87067a94ba3f5f4 wp-block-paragraph\">Skin is one of our most important organs. It is one of the only parts of us that come into contact with the outside world. It keeps our vital organs safe and it keeps harmful microbes out. It also allows us to feel. Whether it is the pleasure of a warm blanket or the chill on your arms when you forget a jacket, skin is central to not only the simple pleasures of life, but also our safety.<\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-7d03eb8fcb3dbd4eff44cbbaac2224a3 wp-block-paragraph\">Not a single person has the same skin. Whether it&#8217;s factors like oily versus dry, the amount of melanin in our skin, or our age, we each have unique skin and we need unique skincare that suits it.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/i0.wp.com\/staging.centmagazine.co.uk\/wp-content\/uploads\/2024\/03\/Is-Custom-Skincare-the-Future-of-the-Beauty-Industry-3-.jpg?ssl=1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"580\" height=\"387\" src=\"https:\/\/i0.wp.com\/staging.centmagazine.co.uk\/wp-content\/uploads\/2024\/03\/Is-Custom-Skincare-the-Future-of-the-Beauty-Industry-3-.jpg?resize=580%2C387&#038;ssl=1\" alt=\"\" class=\"wp-image-147322\" srcset=\"https:\/\/i0.wp.com\/staging.centmagazine.co.uk\/wp-content\/uploads\/2024\/03\/Is-Custom-Skincare-the-Future-of-the-Beauty-Industry-3-.jpg?w=1000&amp;ssl=1 1000w, https:\/\/i0.wp.com\/staging.centmagazine.co.uk\/wp-content\/uploads\/2024\/03\/Is-Custom-Skincare-the-Future-of-the-Beauty-Industry-3-.jpg?resize=300%2C200&amp;ssl=1 300w, https:\/\/i0.wp.com\/staging.centmagazine.co.uk\/wp-content\/uploads\/2024\/03\/Is-Custom-Skincare-the-Future-of-the-Beauty-Industry-3-.jpg?resize=768%2C512&amp;ssl=1 768w\" sizes=\"auto, (max-width: 580px) 100vw, 580px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-4a347a3c1481d7cd5b79e475c1a80bce wp-block-paragraph\">KLIRA understands just how important skin health is and has created skincare that goes beyond the surface and is actually backed by scientific analysis.&nbsp;<\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-96aa070a1bd4b6028068ff5104642413 wp-block-paragraph\">Created by doctor, teacher, and TV celebrity, Emma Craythorne, her path to skincare is not what you\u2019d typically expect. Despite her unique background, she is probably the most qualified person to offer you skincare advice.&nbsp;<\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-7c5aa01f8fb31524ad269c907e7e665d wp-block-paragraph\">In fact, Dr Craythorne did not start her career in skincare, but rather she started as one of the UK&#8217;s leading skin cancer surgeons at St. Johns Institute of Dermatology and was one of the first ever dermatologists to launch a skincare line.\u00a0<\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-e6ee446fb42f1b0ea3de5761b99a5c4b wp-block-paragraph\">Having performed over 500 melanoma removals annually, Dr Craythorne knew she had a passion and skill set for helping people achieve the healthiest version of their skin possible. Hence, the dermatology clinic, KLIRA, was born.&nbsp;<\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-6366ad520c2e07ff6ca6c977542e30a4 wp-block-paragraph\">The KLIRA \u2018Special\u2019 is a custom prescription formula meant to create cellular change in your skin. It must only be applied once in the evening and can replace all other treatments in your routine.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/i0.wp.com\/staging.centmagazine.co.uk\/wp-content\/uploads\/2024\/03\/Is-Custom-Skincare-the-Future-of-the-Beauty-Industry.jpeg?ssl=1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"580\" height=\"436\" src=\"https:\/\/i0.wp.com\/staging.centmagazine.co.uk\/wp-content\/uploads\/2024\/03\/Is-Custom-Skincare-the-Future-of-the-Beauty-Industry.jpeg?resize=580%2C436&#038;ssl=1\" alt=\"\" class=\"wp-image-147326\" srcset=\"https:\/\/i0.wp.com\/staging.centmagazine.co.uk\/wp-content\/uploads\/2024\/03\/Is-Custom-Skincare-the-Future-of-the-Beauty-Industry.jpeg?w=639&amp;ssl=1 639w, https:\/\/i0.wp.com\/staging.centmagazine.co.uk\/wp-content\/uploads\/2024\/03\/Is-Custom-Skincare-the-Future-of-the-Beauty-Industry.jpeg?resize=300%2C225&amp;ssl=1 300w\" sizes=\"auto, (max-width: 580px) 100vw, 580px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-fad1a071732bc22d51bd0714cb1bc2af wp-block-paragraph\">The first step in KLIRA\u2019s Special is finding one\u2019s \u2018skinsize\u2019. This refers to a detailed, 51-question online test that uncovers genetic characteristics and environmental exposure that might affect the skin. With this information, your &#8216;skinsize&#8217; will be revealed and you will be put into one of 12 categories based on collagen, melanin, sebum, and barrier.\u00a0<\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-cf3e1f0489595c37b391b1f9d7e97d8d wp-block-paragraph\">The 12 categories from one to 12 are &#8212; Unpredictable, Adaptable, Keep Safe, Easy Breezy, Complicated, Parched, Hyperactive, Prized, Delicate, Gifted, Fortunate, The Jackpot. Each of these different skin types has different needs that KLIRA is able to cater to once identified.<\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-168f476686436b24ab20a64c9047f539 wp-block-paragraph\">Once a person has taken the skinsize quiz, it is time to create their special formula that will be sent monthly. Each formula uses ingredients such as Glycerine, Hydrolysed Collagen, Aloe and Hyaluronic acid to maximize penetration, but also avoid irritation. Depending on the person, their custom formula will be decided using KLIRA\u2019s holy trinity &#8212; Ingredient + Dose + Base.<\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-f872d918034a32a87a5bc73911d45dae wp-block-paragraph\">This process takes the guessing out of skincare. Each person&#8217;s Special will be curated using carefully dosed medical actives like Tretinoin and Azelaic Acid that are custom for a person\u2019s &#8216;skinsize&#8217;. These are combined with a non-medical base that is meant to complement and soothe the skin. Because each person&#8217;s formula is custom, this allows clients to avoid the usual irritation of generic retnoid treatments.\u00a0<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/i0.wp.com\/staging.centmagazine.co.uk\/wp-content\/uploads\/2024\/03\/Is-Custom-Skincare-the-Future-of-the-Beauty-Industry-2.jpeg?ssl=1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"580\" height=\"435\" src=\"https:\/\/i0.wp.com\/staging.centmagazine.co.uk\/wp-content\/uploads\/2024\/03\/Is-Custom-Skincare-the-Future-of-the-Beauty-Industry-2.jpeg?resize=580%2C435&#038;ssl=1\" alt=\"\" class=\"wp-image-147327\" srcset=\"https:\/\/i0.wp.com\/staging.centmagazine.co.uk\/wp-content\/uploads\/2024\/03\/Is-Custom-Skincare-the-Future-of-the-Beauty-Industry-2.jpeg?w=640&amp;ssl=1 640w, https:\/\/i0.wp.com\/staging.centmagazine.co.uk\/wp-content\/uploads\/2024\/03\/Is-Custom-Skincare-the-Future-of-the-Beauty-Industry-2.jpeg?resize=300%2C225&amp;ssl=1 300w\" sizes=\"auto, (max-width: 580px) 100vw, 580px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-7a23f4d17a8df65450e4fbf5921bf616 wp-block-paragraph\">In addition to your custom KLIRA Special delivered monthly, they also recommend a skincare regimen curated by dermatologists free of charge. This is meant to optimize and complement the Special in order to give clients the best skin they could hope for.<\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-c72190c7fcce711f4f8a335038a0502d wp-block-paragraph\">Next time we think of customization, let\u2019s make sure we don\u2019t forget about skincare. Considering our skin needs to last us our whole life, it might just be the most important customization of all.&nbsp;<\/p>\n\n\n\n<p class=\"has-text-align-right has-secondary-color has-text-color has-link-color wp-elements-d1be277151040060949406a614471df2 wp-block-paragraph\">To learn more please visit <a href=\"https:\/\/klira.skin\/\" target=\"_blank\" rel=\"noreferrer noopener\">KLIRA here<\/a><\/p>\n\n\n\n<p class=\"has-text-align-right has-secondary-color has-text-color has-link-color wp-elements-9f8ff8f866eb4417fd9f8b20a4bfdd1f wp-block-paragraph\">If you enjoyed reading <em>Is Custom Skincare the Future of the Beauty Industry?<\/em>  then why not read <em><a href=\"https:\/\/staging.centmagazine.co.uk\/yellow-is-the-colour-of-the-suns-rays\/\" target=\"_blank\" rel=\"noreferrer noopener\">Yellow is the Colour of the Sun&#8217;s Rays here<\/a><\/em><\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-bd720f188ae9a606dbdc81eac6c7729f wp-block-paragraph\">.Cent London, <strong>Be inspired; <em>Get Involved. <\/em><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Everything can be customized in this day and age. From high-end sneakers to T-shirts with your dog&#8217;s face on it,&#8230;<\/p>\n","protected":false},"author":300,"featured_media":147330,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[5],"tags":[1236,10845,2498],"features_issues":[],"featured_themes":[],"ppma_author":[16872],"class_list":["post-147287","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion","tag-beauty","tag-customisation","tag-skincare"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Is Custom Skincare the Future of the Beauty Industry? | Cent Magazine<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Is Custom Skincare the Future of the Beauty Industry? | Cent Magazine\" \/>\n<meta property=\"og:description\" content=\"Everything can be customized in this day and age. 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