{"id":190419,"date":"2026-01-19T13:28:55","date_gmt":"2026-01-19T12:28:55","guid":{"rendered":"https:\/\/centmagazine.co.uk\/?p=190419"},"modified":"2026-01-19T13:39:19","modified_gmt":"2026-01-19T12:39:19","slug":"what-really-are-superb-amber-notes-in-powerful-perfumes","status":"publish","type":"post","link":"https:\/\/staging.centmagazine.co.uk\/?p=190419","title":{"rendered":"What Really Are Superb Amber Notes in Powerful Perfumes?"},"content":{"rendered":"\n<p class=\"has-text-align-right has-secondary-color has-text-color has-link-color wp-elements-7aabc73d8ca26e75e54b56294364c85d wp-block-paragraph\">We do love the throw about phrases and words in perfumery, assuming it is clear what we are talking about, but maybe some are a little more veiled than we realise. For example, what does Amber really mean in perfumery? After all, the golden little rocks of tree sap don&#8217;t really have a scent, or do they? Let&#8217;s explore via a new, delicious Amber Labdunum Scent from Jo Malone, a house that really centres its fragrances on its ingredients and lets them shine.<\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-67b698017ba20e835361671336082dcd wp-block-paragraph\"><strong>What is Amber<\/strong><\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-165588b0d42535f49a70e4641936fa25 wp-block-paragraph\">It&#8217;s not commonly known, but <strong><a href=\"https:\/\/staging.centmagazine.co.uk\/amber-go\/\" target=\"_blank\" rel=\"noreferrer noopener\">Amber<\/a><\/strong> is actually a kind of medicine for sick trees. This often golden, hardened, stone-like material\u00a0has fossilised from tree resin over thousands of years. The sticky tree sap, as it hardens, often traps plants, insects, or other tiny organisms inside. Appreciated for its colour and natural beauty since the Neolithic times, technically not a mineral but an organic material, with varieties ranging from honey-yellow to deep red, green, and blue.\u00a0<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/i0.wp.com\/staging.centmagazine.co.uk\/wp-content\/uploads\/2026\/01\/Colours_of_Baltic_Amber.jpg?ssl=1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"351\" src=\"https:\/\/i0.wp.com\/staging.centmagazine.co.uk\/wp-content\/uploads\/2026\/01\/Colours_of_Baltic_Amber.jpg?resize=500%2C351&#038;ssl=1\" alt=\"\" class=\"wp-image-190424\" srcset=\"https:\/\/i0.wp.com\/staging.centmagazine.co.uk\/wp-content\/uploads\/2026\/01\/Colours_of_Baltic_Amber.jpg?w=500&amp;ssl=1 500w, https:\/\/i0.wp.com\/staging.centmagazine.co.uk\/wp-content\/uploads\/2026\/01\/Colours_of_Baltic_Amber.jpg?resize=300%2C211&amp;ssl=1 300w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-dc814672b15683ceab90f5da4296df6a wp-block-paragraph\"><strong>How natural Amber is made<\/strong><\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-f945037e2bd2d858534016b46f021739 wp-block-paragraph\">It is actually created by the tree, as a sort of defence mechanism to seal wounds; it oozes out, and then over time gets buried and fossilised under heat and pressure.  Famed for its glorious colour, it was known in ancient times as  &#8216;beaming sun&#8217;.<\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-0d93c2591c60cd9630c3341c6fd63f2b wp-block-paragraph\"><strong>Its magical abilities<\/strong> <strong>and Symbolic Significance<\/strong><\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-2ed8eedae44c5ddc022f311ceb24725d wp-block-paragraph\">Ancient Greeks discovered that when rubbed, Amber produced a static electric charge that could attract light objects. They named it &#8220;elektron,&#8221; which is the root of the modern word &#8220;electricity,&#8221; a seemingly magical property at the time. <strong><a href=\"https:\/\/staging.centmagazine.co.uk\/amazing-hades-the-god-of-knitwear-found-in-london\/\" target=\"_blank\" rel=\"noreferrer noopener\">Greek mythology<\/a><\/strong> suggested amber was the crystallised tears of the Heliades (Phaethon&#8217;s sisters) mourning his death, while Baltic folklore viewed it as the &#8220;gold of the sea&#8221; or the tears of a sea goddess. Across different cultures, including Roman and Nordic traditions, Amber was widely used as a protective talisman or amulet, believed to ward off evil spirits, bring good luck, and offer protection in the afterlife.<\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-6323d12e01d5fe3aaabc4584b20fce4f wp-block-paragraph\"><strong>Aromatic Scent<\/strong><\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-43b143ff1d65f36cd643ea81150b4124 wp-block-paragraph\">When burned, Amber has a soft, pleasant pine scent, which led to its use as incense in various cultures and added to its mysterious nature.&nbsp;But this is not strong, and so, inspired by the traditional accords of Ancient Arabian perfumery scent makers, in the 1880s,  began to make synthetic versions, and this is what we know today and think of as an Amber note in perfumery; a warm, balsamic aromatic note.<\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-87bfe21fd47f5c687a8a553689b712e3 wp-block-paragraph\"><strong>Amber Perfume<\/strong><\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-448733719d7383b191523480e455dee8 wp-block-paragraph\">So it is not some kind of squeezed <strong><a href=\"https:\/\/staging.centmagazine.co.uk\/a-delicious-cocktail-a-beautiful-way-to-warm-your-heart\/\" target=\"_blank\" rel=\"noreferrer noopener\">juice<\/a><\/strong> from a piece of Amber, but it is the meeting of a few key ingredients (each nose&#8217;s recipe is unique). Usually find sweet notes of Vanilla with the important, always present, resinous Cistus Labdanum (Rock Rose), and then the possibility of earthy-smokey Patchouli, leathery-smokey spice of Styrax or Benzoin, and pine-like Fir balsam. Initially, only the classic Amber accord, typically centred on Labdanum, Benzoin, and Vanilla, existed, yet its composition is now more flexible and often includes various other resins or woody notes for nuance.\u00a0<\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-be221666b6c3402783fe602625b5b9ca wp-block-paragraph\">Cistus Labdanum (Rock Rose) is an extremely important note in, not just Amber scents, but in the whole of perfumery, because of its rich, balsamic, amber-like, and leathery facets. It is a key base note to providing depth, warmth, and longevity, also serving as a powerful fixative. It&#8217;s a cornerstone for creating the warm, sweet, and resinous notes. Many scents will have it included, but rarely is it singularly celebrated. Well, until now that is.<\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-308afa139f69807ead10f4e71f212a30 wp-block-paragraph\">The latest scent to be added to Jo Malone London is the Amber Labdanum Cologne Intense fragrance. This is a beautiful and very interesting take on Labdunum by the house. Known for their absolute celebration of ingredients, this core ingredient is further explored and acclaimed in this new elixir, simply called Amber Labdanum Cologne Intense. Interestingly, <strong><a href=\"https:\/\/staging.centmagazine.co.uk\/cistus-the-goats-love-of-this-flowered-perfume\/\" target=\"_blank\" rel=\"noreferrer noopener\">Rock Rose<\/a><\/strong>, the other name for Labdunum, is a study plant that is trimmed and grows abundantly wild, so it is one of the greener plants to grow for perfumery.<\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-306b79967c158144cac1fd2dd9fa774b wp-block-paragraph\">Firstly and foremost, the house explored different variations of this hardy scrub. Scrutinising up to 15 different diffusions of the oil, they chose one that used only the oil from the leaf, meaning the raw Labdumum was at a softer starting point. And why Labdunum? The new scent is a celebration of Spain, specifically, <br \/><strong><a href=\"https:\/\/staging.centmagazine.co.uk\/nothing-but-the-marvellous-is-beautiful\/\">Andalusia<\/a><\/strong> in Southern Spain, its age-old history and its golden colours. Think of gold, yellow, red, and orange, and you begin to paint a picture.<\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-205b76976b5e22c437ee56f3b24f203e wp-block-paragraph\">Developed by Jo Malone London\u2019s Global Head of Fragrance C\u00e9line Roux and perfumer Yann Vasnier, both of whom travelled to the region for perfume inspiration.<\/p>\n\n\n\n<p class=\"has-text-align-center has-secondary-color has-text-color has-link-color wp-elements-cea03f1da602444e2d141b6a7212039d wp-block-paragraph\">\u2018<strong><em>I\u2019ve always been in awe of the Alhambra in the south of Spain. I\u2019ve always thought how much I would love to create something connected with the place<\/em><\/strong>\u2019 <\/p>\n\n\n\n<p class=\"has-text-align-right has-secondary-color has-text-color has-link-color wp-elements-94ae807051be563caef1a705b5e0568e wp-block-paragraph\">C\u00e9line Roux, Global Head Of Fragrance<\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-4b5604a99add65b0e343a7bf1818b79a wp-block-paragraph\">After finding the exacting standard they wanted from the Labdunum from a small producer in Spain, they began to explore what else would produce &#8216;Southern Spain in a bottle&#8217;. Of course, all over the region&#8217;s streets, hills and valleys are golden amber spheres of fruit: Bitter Oranges.<\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-0dc7cafaac80ad57e31dc94aafc414fb wp-block-paragraph\">Bitter oranges, also known as&nbsp;Seville oranges, are a citrus fruit hybrid, prized for their intense sourness, thick peel, and fragrant oil, used in marmalade, liqueurs, perfumes, and as a culinary flavouring. The peel and leaves yield fragrant oils used in perfumes.<\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-537a82861ab6172479182240fec7aa9c wp-block-paragraph\">Bitter oranges&nbsp;arrived in Spain with the Moors around the 10th century, initially grown ornamentally in courtyards and gardens, too bitter to eat, which is why they ended up being used for so much else, including weirdly providing a power source in certain areas in Spain.<\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-7d8194b7e2d9af901a89668d1abd8315 wp-block-paragraph\">The power of the Labdunum here is &#8216;lifted&#8217; or mulled with the Bitter Orange, bringing fresh, uplifting and zesty facets, but also has a hint that is slightly astringent, almost peel-like bitterness. So the opening is beautifully vivid.<\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-830b2e79f3b79c489fc9a009cd76ffa1 wp-block-paragraph\">The completion of the scent is complemented by a creamy Vanilla and roasted Oakwood, resulting in a scent that balances warmth and freshness, bringing a contemporary nuance to the ingredients.  It is the unexpected roasted Oak that is the almost hidden jewel here.  Created for The houses&#8217; English Oak and Hazelnut, it brings to the elixir another facet of warmth. The magic of the Labdunum also allows for a rich, sensual silage, as it&#8217;s an ingredient noted for its longevity; after all, it is part of the <a href=\"https:\/\/www.jomalone.co.uk\/colognes\/view-all-colognes?collection=cologne-intense\">Intense Cologne collection <\/a>of the house<\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-e1b8d763b4a40829e24dbaf3d5c3dff2 wp-block-paragraph\">The finale is a rich, beautiful, balanced take on Labdunum with all its glorious leathery, animalic,  and a powerful ambery force, melded with the ancient vitality of the Bitter Orange.  It&#8217;s as powerful, bright and bold as the flag of Spain yet as warming and soft as the sun on skin; a moment of harmonious perfection. <\/p>\n\n\n\n<p class=\"has-text-align-right has-secondary-color has-text-color has-link-color wp-elements-bbad9a01a4fe66e893926722e4e265c8 wp-block-paragraph\">Find all you need to know about the new scent here <a href=\"https:\/\/www.jomalone.co.uk\/product\/25946\/138087\/colognes\/amber-labdanum-cologne-intense\" target=\"_blank\" rel=\"noreferrer noopener\">Jomalone.co.uk<\/a><\/p>\n\n\n\n<p class=\"has-text-align-right has-secondary-color has-text-color has-link-color wp-elements-152cc61a573ff900fc4458b133a6fabe wp-block-paragraph\">If you enjoyed reading W<em>hat Really Are Superb Amber Notes in Powerful Perfumes?<\/em> Then why not read <a href=\"https:\/\/staging.centmagazine.co.uk\/get-ready-for-a-passionate-new-year-2026\/\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Get Ready for a Passionate New Year here<\/em><\/a><\/p>\n\n\n\n<p class=\"has-secondary-color has-text-color has-link-color wp-elements-16446e0f8bb2233a8af3f5e8d5f29768 wp-block-paragraph\">.Cent Magazine London. <strong><em>Luxury Mindset<\/em><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We do love the throw about phrases and words in perfumery, assuming it is clear what we are talking about,&#8230;<\/p>\n","protected":false},"author":1,"featured_media":190521,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[16616,10],"tags":[],"features_issues":[],"featured_themes":[16951],"ppma_author":[16671],"class_list":["post-190419","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beauty-fragrance","category-news","featured_themes-envelop"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What Really Are Superb Amber Notes in Powerful Perfumes? | Cent Magazine<\/title>\n<meta name=\"description\" content=\"What Really Are Superb Amber Notes in Powerful Perfumes?, explores the new perfume of Amber Labdunum from Jo Malone\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What Really Are Superb Amber Notes in Powerful Perfumes? | Cent Magazine\" \/>\n<meta property=\"og:description\" content=\"What Really Are Superb Amber Notes in Powerful Perfumes?, explores the new perfume of Amber Labdunum from Jo Malone\" \/>\n<meta property=\"og:url\" content=\"https:\/\/staging.centmagazine.co.uk\/?p=190419\" \/>\n<meta property=\"og:site_name\" content=\"Cent Magazine\" \/>\n<meta property=\"article:published_time\" content=\"2026-01-19T12:28:55+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-19T12:39:19+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/staging.centmagazine.co.uk\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-19-at-12.34.03.jpg?fit=516%2C516&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"516\" \/>\n\t<meta property=\"og:image:height\" content=\"516\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Jo Phillips\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jo Phillips\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/staging.centmagazine.co.uk\\\/?p=190419#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/staging.centmagazine.co.uk\\\/?p=190419\"},\"author\":{\"name\":\"Jo Phillips\",\"@id\":\"https:\\\/\\\/staging.centmagazine.co.uk\\\/#\\\/schema\\\/person\\\/9b56d16b50b53f84b367add207eeec08\"},\"headline\":\"What Really Are Superb Amber Notes in Powerful Perfumes?\",\"datePublished\":\"2026-01-19T12:28:55+00:00\",\"dateModified\":\"2026-01-19T12:39:19+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/staging.centmagazine.co.uk\\\/?p=190419\"},\"wordCount\":1182,\"publisher\":{\"@id\":\"https:\\\/\\\/staging.centmagazine.co.uk\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/staging.centmagazine.co.uk\\\/?p=190419#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/staging.centmagazine.co.uk\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/Screenshot-2026-01-19-at-12.34.03.jpg?fit=516%2C516&ssl=1\",\"articleSection\":[\"Beauty \\\/ Fragrance\",\"News\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/staging.centmagazine.co.uk\\\/?p=190419\",\"url\":\"https:\\\/\\\/staging.centmagazine.co.uk\\\/?p=190419\",\"name\":\"What Really Are Superb Amber Notes in Powerful Perfumes? | Cent Magazine\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/staging.centmagazine.co.uk\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/staging.centmagazine.co.uk\\\/?p=190419#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/staging.centmagazine.co.uk\\\/?p=190419#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/staging.centmagazine.co.uk\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/Screenshot-2026-01-19-at-12.34.03.jpg?fit=516%2C516&ssl=1\",\"datePublished\":\"2026-01-19T12:28:55+00:00\",\"dateModified\":\"2026-01-19T12:39:19+00:00\",\"description\":\"What Really Are Superb Amber Notes in Powerful Perfumes?, explores the new perfume of Amber Labdunum from Jo Malone\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/staging.centmagazine.co.uk\\\/?p=190419#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/staging.centmagazine.co.uk\\\/?p=190419\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/staging.centmagazine.co.uk\\\/?p=190419#primaryimage\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/staging.centmagazine.co.uk\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/Screenshot-2026-01-19-at-12.34.03.jpg?fit=516%2C516&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/staging.centmagazine.co.uk\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/Screenshot-2026-01-19-at-12.34.03.jpg?fit=516%2C516&ssl=1\",\"width\":516,\"height\":516},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/staging.centmagazine.co.uk\\\/?p=190419#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/staging.centmagazine.co.uk\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"What Really Are Superb Amber Notes in Powerful Perfumes?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/staging.centmagazine.co.uk\\\/#website\",\"url\":\"https:\\\/\\\/staging.centmagazine.co.uk\\\/\",\"name\":\"Cent Magazine\",\"description\":\"Be Inspired, Get Involved\",\"publisher\":{\"@id\":\"https:\\\/\\\/staging.centmagazine.co.uk\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/staging.centmagazine.co.uk\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/staging.centmagazine.co.uk\\\/#organization\",\"name\":\"Cent Magazine\",\"url\":\"https:\\\/\\\/staging.centmagazine.co.uk\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/staging.centmagazine.co.uk\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/centmagazine.co.uk\\\/wp-content\\\/uploads\\\/2020\\\/02\\\/logo_cent-01.jpg?fit=501%2C503&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/centmagazine.co.uk\\\/wp-content\\\/uploads\\\/2020\\\/02\\\/logo_cent-01.jpg?fit=501%2C503&ssl=1\",\"width\":501,\"height\":503,\"caption\":\"Cent Magazine\"},\"image\":{\"@id\":\"https:\\\/\\\/staging.centmagazine.co.uk\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/staging.centmagazine.co.uk\\\/#\\\/schema\\\/person\\\/9b56d16b50b53f84b367add207eeec08\",\"name\":\"Jo Phillips\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/1d6c7fd0ccf52c0e184d542356f4fb5282577ca25e9de20408aba5c67afca4eb?s=96&d=mm&r=g61b8a432fec4616e37b325b299cffaad\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/1d6c7fd0ccf52c0e184d542356f4fb5282577ca25e9de20408aba5c67afca4eb?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/1d6c7fd0ccf52c0e184d542356f4fb5282577ca25e9de20408aba5c67afca4eb?s=96&d=mm&r=g\",\"caption\":\"Jo Phillips\"},\"sameAs\":[\"https:\\\/\\\/www.centmagazine.co.uk\"],\"url\":\"https:\\\/\\\/staging.centmagazine.co.uk\\\/?author=1\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"What Really Are Superb Amber Notes in Powerful Perfumes? | Cent Magazine","description":"What Really Are Superb Amber Notes in Powerful Perfumes?, explores the new perfume of Amber Labdunum from Jo Malone","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_GB","og_type":"article","og_title":"What Really Are Superb Amber Notes in Powerful Perfumes? | Cent Magazine","og_description":"What Really Are Superb Amber Notes in Powerful Perfumes?, explores the new perfume of Amber Labdunum from Jo Malone","og_url":"https:\/\/staging.centmagazine.co.uk\/?p=190419","og_site_name":"Cent Magazine","article_published_time":"2026-01-19T12:28:55+00:00","article_modified_time":"2026-01-19T12:39:19+00:00","og_image":[{"width":516,"height":516,"url":"https:\/\/i0.wp.com\/staging.centmagazine.co.uk\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-19-at-12.34.03.jpg?fit=516%2C516&ssl=1","type":"image\/jpeg"}],"author":"Jo Phillips","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Jo Phillips","Estimated reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/staging.centmagazine.co.uk\/?p=190419#article","isPartOf":{"@id":"https:\/\/staging.centmagazine.co.uk\/?p=190419"},"author":{"name":"Jo Phillips","@id":"https:\/\/staging.centmagazine.co.uk\/#\/schema\/person\/9b56d16b50b53f84b367add207eeec08"},"headline":"What Really Are Superb Amber Notes in Powerful Perfumes?","datePublished":"2026-01-19T12:28:55+00:00","dateModified":"2026-01-19T12:39:19+00:00","mainEntityOfPage":{"@id":"https:\/\/staging.centmagazine.co.uk\/?p=190419"},"wordCount":1182,"publisher":{"@id":"https:\/\/staging.centmagazine.co.uk\/#organization"},"image":{"@id":"https:\/\/staging.centmagazine.co.uk\/?p=190419#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/staging.centmagazine.co.uk\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-19-at-12.34.03.jpg?fit=516%2C516&ssl=1","articleSection":["Beauty \/ Fragrance","News"],"inLanguage":"en-GB"},{"@type":"WebPage","@id":"https:\/\/staging.centmagazine.co.uk\/?p=190419","url":"https:\/\/staging.centmagazine.co.uk\/?p=190419","name":"What Really Are Superb Amber Notes in Powerful Perfumes? | Cent Magazine","isPartOf":{"@id":"https:\/\/staging.centmagazine.co.uk\/#website"},"primaryImageOfPage":{"@id":"https:\/\/staging.centmagazine.co.uk\/?p=190419#primaryimage"},"image":{"@id":"https:\/\/staging.centmagazine.co.uk\/?p=190419#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/staging.centmagazine.co.uk\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-19-at-12.34.03.jpg?fit=516%2C516&ssl=1","datePublished":"2026-01-19T12:28:55+00:00","dateModified":"2026-01-19T12:39:19+00:00","description":"What Really Are Superb Amber Notes in Powerful Perfumes?, explores the new perfume of Amber Labdunum from Jo Malone","breadcrumb":{"@id":"https:\/\/staging.centmagazine.co.uk\/?p=190419#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/staging.centmagazine.co.uk\/?p=190419"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/staging.centmagazine.co.uk\/?p=190419#primaryimage","url":"https:\/\/i0.wp.com\/staging.centmagazine.co.uk\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-19-at-12.34.03.jpg?fit=516%2C516&ssl=1","contentUrl":"https:\/\/i0.wp.com\/staging.centmagazine.co.uk\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-19-at-12.34.03.jpg?fit=516%2C516&ssl=1","width":516,"height":516},{"@type":"BreadcrumbList","@id":"https:\/\/staging.centmagazine.co.uk\/?p=190419#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/staging.centmagazine.co.uk\/"},{"@type":"ListItem","position":2,"name":"What Really Are Superb Amber Notes in Powerful Perfumes?"}]},{"@type":"WebSite","@id":"https:\/\/staging.centmagazine.co.uk\/#website","url":"https:\/\/staging.centmagazine.co.uk\/","name":"Cent Magazine","description":"Be Inspired, Get Involved","publisher":{"@id":"https:\/\/staging.centmagazine.co.uk\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/staging.centmagazine.co.uk\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/staging.centmagazine.co.uk\/#organization","name":"Cent Magazine","url":"https:\/\/staging.centmagazine.co.uk\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/staging.centmagazine.co.uk\/#\/schema\/logo\/image\/","url":"https:\/\/i0.wp.com\/centmagazine.co.uk\/wp-content\/uploads\/2020\/02\/logo_cent-01.jpg?fit=501%2C503&ssl=1","contentUrl":"https:\/\/i0.wp.com\/centmagazine.co.uk\/wp-content\/uploads\/2020\/02\/logo_cent-01.jpg?fit=501%2C503&ssl=1","width":501,"height":503,"caption":"Cent Magazine"},"image":{"@id":"https:\/\/staging.centmagazine.co.uk\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/staging.centmagazine.co.uk\/#\/schema\/person\/9b56d16b50b53f84b367add207eeec08","name":"Jo Phillips","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/secure.gravatar.com\/avatar\/1d6c7fd0ccf52c0e184d542356f4fb5282577ca25e9de20408aba5c67afca4eb?s=96&d=mm&r=g61b8a432fec4616e37b325b299cffaad","url":"https:\/\/secure.gravatar.com\/avatar\/1d6c7fd0ccf52c0e184d542356f4fb5282577ca25e9de20408aba5c67afca4eb?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/1d6c7fd0ccf52c0e184d542356f4fb5282577ca25e9de20408aba5c67afca4eb?s=96&d=mm&r=g","caption":"Jo Phillips"},"sameAs":["https:\/\/www.centmagazine.co.uk"],"url":"https:\/\/staging.centmagazine.co.uk\/?author=1"}]}},"jetpack_sharing_enabled":true,"authors":[{"term_id":16671,"user_id":1,"is_guest":0,"slug":"cmag","display_name":"Jo Phillips","avatar_url":"https:\/\/secure.gravatar.com\/avatar\/1d6c7fd0ccf52c0e184d542356f4fb5282577ca25e9de20408aba5c67afca4eb?s=96&d=mm&r=g","author_category":"","first_name":"Jo","last_name":"Phillips","user_url":"https:\/\/www.centmagazine.co.uk","job_title":"","description":""}],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/staging.centmagazine.co.uk\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-19-at-12.34.03.jpg?fit=516%2C516&ssl=1","_links":{"self":[{"href":"https:\/\/staging.centmagazine.co.uk\/index.php?rest_route=\/wp\/v2\/posts\/190419","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/staging.centmagazine.co.uk\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/staging.centmagazine.co.uk\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/staging.centmagazine.co.uk\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/staging.centmagazine.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=190419"}],"version-history":[{"count":10,"href":"https:\/\/staging.centmagazine.co.uk\/index.php?rest_route=\/wp\/v2\/posts\/190419\/revisions"}],"predecessor-version":[{"id":190523,"href":"https:\/\/staging.centmagazine.co.uk\/index.php?rest_route=\/wp\/v2\/posts\/190419\/revisions\/190523"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/staging.centmagazine.co.uk\/index.php?rest_route=\/wp\/v2\/media\/190521"}],"wp:attachment":[{"href":"https:\/\/staging.centmagazine.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=190419"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/staging.centmagazine.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=190419"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/staging.centmagazine.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=190419"},{"taxonomy":"features_issues","embeddable":true,"href":"https:\/\/staging.centmagazine.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Ffeatures_issues&post=190419"},{"taxonomy":"featured_themes","embeddable":true,"href":"https:\/\/staging.centmagazine.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Ffeatured_themes&post=190419"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/staging.centmagazine.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fppma_author&post=190419"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}